Learning in Enterprise 2.0 and Beyond – ECTEL 2008 Workshop

Rethinking learning in enterprises in response to bottom-up participatory approaches is one of the main themes of the MATURE IP. So together with my colleague Simone Braun (FZI), Graham Attwell (Pontydysgu), Eric Ras (Fraunhofer IESE), Stefanie Lindstaedt (Know-Center), and Ronald Maier (University of Innsbruck) we are organizing a workshop at this year’s ECTEL conference in Maastricht on that subject: Learning in Enterprise 2.0 and Beyond.

Recently, we have seen a paradigm shift in technology support for learning towards more participatory approaches in which learners are seen as active contributors. Within enterprises, this new perspective brings together traditionally separated disciplines like e-learning, knowledge management, and human resources development, but also requires a fundamental change of the culture of the respective enterprise towards an enterprise 2.0, which is characterized by enhanced collaboration and a cultural of employee participation. The enterprise 2.0 needs to understand itself as a learning organization, needs to leverage bottom-up processes (from the employee towards the organization) and aim at closed-loop approaches where feedback, continuous improvement, and encouraging small and large-scale innovations at all levels is key.

In this workshop, we aim at exploring new ways of technology-enhanced learning within an enterprise on the way to enterprise 2.0, and the role of learning technology in the transformation process. This includes the exploration of individual perspectives in the form of personal learning environments (in contrast to traditional LMS or VLE), the community perspective, and the organizational perspective (new forms of guidance, e.g., as part of competence management strategies). There is a tension between these different perspectives, which has a huge impact on the success of learning technologies in the enterprise. Therefore, we are also looking for conceptual approaches addressing these issues.

One important aspect in this respect is the consideration of motivational factors affecting the engagement in learning activities and the contribution towards organizational goals: how can we leverage the intrinsic motivation of employees and create learning contexts that keep this motivation alive? What is the effect of social relationships?

An essential part of the workshop will be the interaction of the participants, aiming at a better definition/characterization of enterprise 2.0 and the implications for future research approaches. This will be facilitated by a larger discussion slot which will be moderated and guided by lead questions.


Topics include empirical, conceptual, and technical approaches in the following areas:

  • Designing personal learning environments
    • Learner as consumer and producer and learner empowerment
    • Relevant tools, services, and architectures
    • Bottom-up approaches for work-integrated learning
    • Connecting knowledge assets, e.g. with mashups, semantic structures
  • Exploring the tension between individual and organizational perspectives on learning
    • Scaffolding and guidance of individual learning processes towards organizational goals (business or competence development goals)
    • Exploring the transitions between individual, community, and organizational learning
    • Learning in distributed communities of practice and collaboration between different enterprises
    • Approaches bridging knowledge management, e-learning, and human resources perspectives
    • Employability, role of different types of e-portfolios
    • Collaborative and participatory competence management
    • Novel educational approaches and learning theories on technology-enhanced individual and organizational learning
  • Motivational and social aspects
    • Motivational and social barriers to informal learning
    • Designing learning environments to leverage intrinsic motivation
    • Awareness of social relationships

Target Group

The workshop aims at bringing together researchers and practitioners concerned with learning in enterprises including includes researchers from different backgrounds like information technology, (vocational) pedagogy, psychology, and multiple fields of expertise like e-learning, knowledge management, human resources, among others.

Submission Types

  • Research papers (up to 10 pages)
  • Position papers (up to 5 pages)
  • Experience reports (short up to 5 pages, long up to 10 pages)

Organization Commitee

Andreas Schmidt, FZI Research Center for Information Technologies, Germany  [main contact, email: aschmidt@fzi.de]
Graham Attwell, Pontydysgu, UK
Simone Braun, FZI Research Center for Information Technologies, Germany
Stefanie Lindstaedt, Know-Center Graz, Austria
Ronald Maier, University of Innsbruck, Austria
Eric Ras, Fraunhofer IESE, Germany

Programme Commitee

Alan Brown, University of Warwick, UK
John Cook, London Metropolitan University, UK
Knut Hinkelmann, University of Applied Sciences Northwestern Switzerland
Helen Keegan, University of Salford, UK
Barbara Kieslinger, ZSI, Austria (TBC)
Christine Kunzmann, Kompetenzorientierte Personalentwicklung, Germany
Tobias Ley, Know-Center Graz, Austria
Johannes Magenheim, University of Paderborn, Germany
Torsten Leidig, SAP, Germany (TBC)
Jeanne Mengis, University of Lugano, Switzerland
Andrew Ravenscroft, London Metropolitan University, UK
Uwe Riss, SAP, Germany (TBC)
Luk Vervenne, Synergetics, Belgium
Amir Winer, Center for Futurism in Education, Ben-Gurion-University of the Negev, Israel
Martin Wolpers, Fraunhofer FIT, Germany
Volker Zimmermann, IMC, Germany